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印刷媒介是大众传播的最早形式,它经历了产生、发展到成为支柱的媒介产生(报刊)的过程。但是,随着电子媒介的兴起和发展,印刷媒介受到了前所未有的挑战,业内人士和热衷于社会问题的研究者都密切关注着它的出路。本文试图从人本主义角度及媒介的意义构成功能来阐释印刷媒介的发展和未来走向。
As the earliest form of mass media, print media has undergone a process of generating and developing media production (newspapers and periodicals) as a pillar. However, with the rise and development of electronic media, the print media has been hitherto unknown challenges. Professionals and researchers keen on social issues are paying close attention to it. This article attempts to interpret the development and future of print media from the perspective of humanism and the function of the formation of media.