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面对土著居民不穿鞋的现状,两位皮鞋推销商向公司总部发回了不同的电报。英国推销商说:“该岛无人穿鞋,我拟明日返回。”但美国推销商却反其道而行之:“该岛无人穿鞋,很有市场潜力,我准备住上一段日子开拓市场。”用不同的思维方式思考同样的事物会得出不同的结论,美国推销商用了与英国推销商截然相反的角度来看问题。且不说最后他成功了没有,但是我相信,他收获的东西
The face of the status of Aboriginal people do not wear shoes, two leather shoes dealers sent back to the corporate headquarters of different telegraph. British salesman said: “The island no one to wear shoes, I intend to return tomorrow. ” But the United States is the opposite of the salesman: “The island no one shoes, great market potential, I am going to live Open up the market for a while. ”" Thinking differently about the same things in different ways of thinking leads to different conclusions, and U.S. marketers use the exact opposite of the UK marketers’ view. Not to mention he did not succeed in the end, but I believe he harvested something