解决问题、化解问题是处理公关危机最应该需要掌握的技巧。尤其是品牌在遭受来自于外界的攻击产生压力的时候,更应该清醒,去化解而不是无谓的辩解。2011年,本来在微博上呼风唤雨,好不得意的李开复老师,被方舟子“打假”了。这是继唐骏被“打假”之后,又一被“打”的IT名人。2010年唐骏的博士学历造假 Solving problems and resolving problems are the most important skills to deal with when dealing with public relations crises. Especially when the brand is under pressure from attacks from the outside world, it is even more necessary to be sober-minded rather than defamatory. In 2011, he had been doing anything on the Weibo, the unlucky teacher Kai-Fu Lee, Fang Fangzi “fake ”. This is the next Tang Jun was “fake ” after another, was “hit ” IT celebrities. 2010 Tang Jun PhD degree fraud