随着我国报业市场的进一步细分,大报纷纷调整采编思路,改版或扩版,都市报更是异军突起,如火如荼。在这样的背景下,留给企业报的生存空间越来越小。企业报需要创新管理机制,培养专家型、学者型的采编人员,用厚重的报道引导读者,办出企业、地域特色,增加报纸的文化品位和亲和力。 With the further breakdown of the newspaper market in our country, the newspaper has readjusted and edited its ideas, revised or expanded editions, and the Metropolis Daily was even more sprung up in full swing. In this context, leave the corporate newspaper living space getting smaller and smaller. The enterprise newspaper needs an innovative management mechanism to train experts and scholar-type editors, guide readers with heavy reports, set up enterprises and geographical features, and increase the newspaper’s cultural taste and affinity.