农村信用社贷款事业近年来取得了长足发展,为农村的经济增长提供了资金动力,为农村的“三农”问题的解决发挥了重要作用,对社会的和谐稳定也将产生深远影响,使农村信用社贷款营销工作达到经济效益与社会效益的有机统一。本文将围绕农村信用社贷款营销作分析,浅谈加强农村信用社贷款营销管理的作用和方法。 Rural credit cooperatives have made great strides in their lending business in recent years, providing the capital impetus for the rural economic growth and playing an important role in the solution to the “three rural issues” in rural areas, and will also have a profound impact on the social harmony and stability. So that rural credit cooperative loan marketing efforts to achieve economic and social benefits of the organic unity. This article will focus on the rural credit cooperative loan marketing analysis, talk about strengthening the rural credit cooperative loan marketing management role and method.