本文针对我国旅游业现状以及目前存在的缺乏投资,设施落后,市场竞争机制不完善等问题,为促进我国的旅游业健康发展提出了扩大开放,强化管理,提升形象的措施。 In view of the status quo of tourism in our country, as well as the existing problems such as lack of investment, backward facilities and imperfect market competition mechanism, the measures to expand opening up, strengthen management and enhance image are proposed to promote the healthy development of tourism in our country.