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网络电视等传媒的发展与外媒的涌入,地方广播的资源缺失及地域局限甚至传播形式的单一性,都增加了地方广播电台的行业竞争压力。而贴近实际、贴近生活、贴近群众的民生新闻,则为地方广播电台的发展提供了新的突破口。
The development of media such as IPTV and the influx of foreign media, the lack of resources of local broadcasting and the geographical limitations and even the singularity of forms of communication have all increased the competitive pressures on local radio stations. The livelihood news that is close to reality, close to life and close to the masses provides a new breakthrough for the development of local radio stations.