经过十多年发展,网络受众在网络信息消费方面已经形成一定稳定模式。但是,这种模式未必永恒不变。各种新技术正在潜移默化中改变着网络受众的思维与行为,由此也出现一些变化趋势。从被动接受信息向主动索取、选择与组合信息发展尽管网络受众有较强的主动性,但在网络发展的初级阶段,被动信息消费行为仍然占主导,主要表现为更偏向于 After more than a decade of development, the network audience has formed a certain stable mode in terms of network information consumption. However, this model may not be eternal. Various new technologies are subtly changing the thinking and behavior of the network of the audience, which also appeared some trends. From passive acceptance of information to the initiative to obtain, select and combine information development Although the network audience has a strong initiative, but in the early stages of network development, passive information consumption behavior is still dominant, mainly manifested as more biased toward