川剧作为西南地区的重要剧种,在中华文化海外传播体系的构建中占据着重要位置。互联网时代如何有效推动川剧的海外传播,值得格外关注。本文基于对川剧海外传播的渊源及现状分析,指出其传播应结合现代社会人们的认知习惯,考虑传播内容的普适性、传播受众的层次性以及传播途径的多样性,从而更好地搭建中华文化价值观外译的良好平台。 As an important operetta in Southwest China, Sichuan Opera plays an important role in the construction of the Chinese culture overseas communication system. How to effectively promote the overseas spread of Sichuan Opera in the Internet age deserves special attention. Based on the analysis of the origins and current situation of Sichuan Opera overseas communications, this article points out that its dissemination should be better combined with people’s cognitive habits in modern society, taking into account the universality of the dissemination content, the level of dissemination of the audience and the diversity of channels of transmission A good platform for foreign translation of Chinese cultural values.