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旅游服务礼仪是导游的基本素质。本文以湖北龟峰山景区为案例,对在景区实习的旅游专业高职学生礼仪实践的现状进行调查,对调查结果加以分析总结出景区导游服务中最重要的仪态礼仪操作项目,并提出了相应的教学建议。
Travel service etiquette is the basic quality of tour guides. This paper takes Guifeng Mountain Scenic Area of Hubei Province as a case to investigate the status quo of etiquette practice of vocational students in tourism specialty in scenic area. The survey results are analyzed to summarize the most important ceremonial etiquette operation items in scenic tour guide service and put forward the corresponding Teaching Suggestions.