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2014年,微信发展呈现出用户人数持续增加、功能多向拓展、涉足多重社会领域等一系列特点。本文在概述微信总体发展状况的基础上,从媒介生态、电子政务、电子商务、谣言、社会公益、流行文化、城市形象等角度对微信的发展形态与特征进行了总结,并对2015年微信发展情况进行预测。
In 2014, wechat development showed a series of features such as continuous increase in user numbers, multi-directional expansion of functions, and involvement in multiple social fields. This article summarizes the overall development of WeChat, summarizes the development and characteristics of WeChat from the point of view of media ecology, e-government, e-commerce, rumor, social welfare, pop culture and city image, The situation is predicted.