近年来,“信函销售法”(以下简称“函销法”)异军突起,在社会商品交换过程中,被越来越多的用户所认识和接受。这主要是因为“函销法”优于其它商品推销方式,较符合用户消费心理。同时,“函销法”的推行,对地方经济的发展也有潜在的联动作用。因此,大力宣传和推行“函销法”,对启动市场,促进地方经济发展,具有重要意义。一、“信函销售法”的特点 In recent years, the “letter sales law” (hereinafter referred to as the “letter sales law”) sprung up everywhere in the social commodity exchange process, more and more users are aware and accept. This is mainly because “letter sales law” is superior to other methods of merchandising, more in line with consumer psychology. At the same time, the implementation of the “letter and sales law” also has potential synergies with the development of the local economy. Therefore, vigorously publicizing and implementing the “Letter and Sales Law” is of great significance to starting the market and promoting local economic development. First, the “letter of sale law” characteristics