一、在市场推广方面李宁品牌能够与消费者共鸣李宁作为一个国内体育产品领导品牌,在20年来的营销方面,形成了独具风格的市场策略——让产品与消费者共鸣。李宁品牌在标志设计上用独特的创作去吸引消费者。在视感手法上采用并无特殊含义的简洁而形态独特的抽象图形、文字或符号,给人一种强烈的现代感、视觉冲 First, in marketing, Li Ning brand can resonate with consumers Li Ning as a leading brand of sports products, marketing in the past 20 years, forming a unique style of market strategy - to resonate with consumers. Li Ning brand in the logo design with a unique creation to attract consumers. In the visual sense of the practice of using no special meaning simple and unique shape of the abstract graphics, text or symbols, giving a strong sense of modernity, visual impact