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2011年5月初,浙江省奉化市邮政局以项目营销为抓手,发挥数据库优势,与市农业办公室、农林局等政府部门合作,推出《有梦就游奉化》自驾游手册,向周边大、中城市的目标客户宣传奉化得天独厚的旅游资源,有效带动了全市旅游经济的发展。截至7月底,全局已与当地的餐饮、宾馆、农家乐及商贸等行业的30多家单位,签订了《有梦就有奉化》自驾游手册制作协议,实现业务收入16万余元。
At the beginning of May 2011, Fenghua Post Office in Zhejiang Province took the project marketing as the starting point, took advantage of the database and cooperated with the Municipal Agricultural Office, Agriculture and Forestry Bureau and other government departments to launch the “Driving Dream Fenghua” Zijia You Brochure to the surrounding large and medium The city’s target customers Fenghua blessed tourist resources, effectively driving the city’s tourism economy. As of the end of July, the overall situation has been signed with the more than 30 units in the local restaurants, hotels, farmhouses and commerce and trade sectors and has signed an agreement for the production of a self-driving tour guide with a dream of Fenghua, achieving a business income of more than 160,000 yuan.