21世纪,数据在科学研究和社会管理的认识论和方法论中的作用显得越来越重要。当今时代,数据与人类相伴而行,用数据认识世界,已经成为认知世界的一种方法。旅游大数据业务也开始在旅游行业的各个方面得到应用。基于大数据业务的旅游目的地管理,是各地政府当前面临的主要任务。 In the 21st century, the role of data in epistemology and methodology in scientific research and social management is becoming more and more important. Nowadays, with the data going hand in hand with human beings and using the data to understand the world, it has become a way of knowing the world. Big data travel business has also begun to be applied in all aspects of the travel industry. The management of tourist destinations based on big data business is the major task now facing all local governments.