当今视觉艺术发展中,插画以一种艺术形式在现代设计领域被广泛使用,并且为设计增添了许多色彩。在经济快速发展的驱动下,插画艺术已经不仅仅在书本中得到应用,并且做到了商业化,得到更为广阔的发展空间。插画艺术在商业领域当中不断相互渗透,在视觉艺术的冲击下,插画成为广告传播的一个特别的载体,在商业活动中起到一个主导的地位。 In today’s visual arts development, illustration is widely used in modern design as an art form and adds many colors to the design. Driven by the rapid economic development, illustration art has not only been applied in books, but also has been commercialized and has a broader space for development. Illustrator art is constantly interpenetrating in the commercial field. Under the impact of visual arts, illustrator becomes a special carrier of advertisement and plays a leading role in commercial activities.