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在商务英语人才培养模式的理论研究和教学实践中,学者们发现,传统的商务伦理道德教学已经不能适应21世纪经济的高速发展,集中表现在商务伦理道德教学僵化守旧,课堂效果达不到预想的要求,学生对这类教学不感兴趣。研究如何创新和改革现有的商务伦理道德教学模式,不仅具有较高的理论价值,也有较高的实践价值,这一课题的研究必将推动高校对21世纪商务英语人才的培养。
In the theoretical research and teaching practice of business English training mode, scholars find that the traditional teaching of business ethics can not adapt to the rapid development of economy in the 21st century. It focuses on the rigid and conservative teaching of business ethics and the unsatisfactory effect in class The students are not interested in this type of instruction. Studying how to innovate and reform the existing business ethics teaching mode not only has higher theoretical value but also has higher practical value. The research of this subject will surely promote the training of business English talents in the 21st century.