“文化”是一个较为复杂宽泛的概念 ,有广义和狭义之分。《中国大百科全书》社会学卷说 :“广义的文化指人类创造的一切物质产品和精神产品的总和。狭义的文化专指语言、文学、艺术及一切意识形态在内的精神产品。”过去 ,广义的文化被更多地使用 ,而 2 0世纪以来 ,各种媒体所 “Culture” is a relatively complex and broad concept, broadly and narrowly defined. The Encyclopedia of China’s Social Studies Volume states that “a broad culture refers to the sum of all material products and spiritual products created by human beings, and narrowly defined culture refers exclusively to spiritual products of language, literature, art and all ideologies.” Past , A broader culture is being used more and more, and by the twenty-first century, various kinds of media