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从2014年开始,我国传媒界积极开展媒体融合和转型升级工作,经过两年多的实践探索,媒体融合已经从形式上的“合”转入到全方位“融”的时代。传统媒体搭乘“互联网+”的快车,利用“云”和大数据等互联网新技术进行深入转型、深层融合、深度洗牌,“深度”二字成为媒体融合下个阶段的关键词。从当前媒体融合实践的成效来看,传统纸媒走在了广播电视媒体的前
Since 2014, the media in our country has been actively engaged in media integration and transformation and upgrading. After more than two years of practical exploration, media convergence has shifted from the formal “integration” to the all-round “integration” era. Traditional media take the “Internet +” express train, use “Internet” and big data and other new Internet technologies for in-depth transformation, deep integration, deep shuffle, “depth ” the second phase of the media convergence Key words. Judging from the effectiveness of the current media integration practice, the traditional paper media walked in front of the radio and television media