党的十七届五中全会明确提出发展新型文化业态,增强多元化供给能力,满足多样化社会需求,繁荣社会主义文化市场,推动文化产业成为国民经济支柱性产业。网络视听产业作为文化产业的重要组成部分,在新的历史条件下,必将迎来一个蓬勃发展的新阶段。网络视听产品作为互联网上最精彩、最活跃的内容,其产品生产与传播作为最具成长性、最具竞争力的业务,已经成 The Fifth Plenary Session of the 17th CPC Central Committee clearly proposed the development of a new cultural format, enhanced diversified supply capacity, diversified social needs, prosperity of the socialist cultural market, and promotion of cultural industries as the pillar industries of the national economy. As an important part of the cultural industry, the network audio-visual industry will surely usher in a new phase of vigorous development under the new historical conditions. Internet audio-visual products as the Internet’s most exciting and most active content, its production and dissemination of products as the most growth, the most competitive business, has become