现阶段我国正处在全面改革发展阶段,诸多领域的改革发展都比较迅速,在图形设计领域注重创新思维的运用就比较重要,这也是对图形设计创新发展的重要方法。本文主要对图形设计中思维定式以及图形设计创新思维的特征加以阐述,然后结合实际对图形设计中创新思维应用措施详细探究,从理论上对创新思维的应用研究,对提高图形设计的水平就有着积极促进作用。 At the present stage, our country is in an all-round stage of reform and development, with rapid reform and development in many fields. It is more important to pay attention to the application of innovative thinking in the field of graphic design. This is also an important method for the innovation and development of graphic design. This paper mainly elaborates the characteristics of the thinking style and the innovative thinking of the graphics design in graphic design, and then discusses in detail the application of innovative thinking in the design of graphics, and studies the application of innovative thinking in theory to improve the level of graphic design Actively promote the role.