一、对真与善的呼唤从影视剧诞生以来,对于观众问题的研究就备受关注,对于收视率的调查和由此派生出的学说和机构也大行其道,归根结底是为了更准确地把握观众心理,了解作品的接受度。收视率是一个敏感而复杂的指数,受多方因素的影响,从前期的剧本创作、演员选拔到后期的新闻炒 First, the call for true and good Since the birth of the film and television drama, the issue of audience attention has been on the audience for the ratings survey and the resulting doctrine and institutions are also popular, in the final analysis is to more accurately grasp the audience , Understand the acceptance of the work. Ratings is a sensitive and complex index, influenced by many factors, from the early script writing, actor selection to the late news fried