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中国作为电视剧的最大生产国和消费国,其观众的精神生活已进入“电视剧时代”,同时也标识着“后戏剧”时代的来临,因此,优质电视剧的生产与传播具有重大意义。本文以民族精神需求、艺术的基本规律为基点,对优质电视剧予以内涵界定;从健康的产业化运作、有效传播为出发点,指出了优质电视剧生产与传播的途径与保障。本文还重点对推进优质电视剧的发展壮大提出了可操作性的建议。
As the largest producer and consumer of drama in China, the spiritual life of its audience has entered the “era of drama” and also marked the advent of the “post-drama” era. Therefore, the production and dissemination of good-quality drama are of great significance. Based on the needs of national spirit and the basic laws of art, this article defines the connotation of high-quality TV series. Starting from the healthy industrialization and effective dissemination, the article points out the ways and guarantees for the production and dissemination of high-quality TV series. This article also puts forward some suggestions on how to promote the development of high-quality TV series.