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对宁城县农村电子商务现状进行调查发现,宁城县城区电子商务正在逐渐普及,电子商务交易快速增长。但是,农村电子商务平台急需开发,产品购销与城区存在明显差距;另外,传统企业对电子商务认知度有限也在一定程度上阻碍了电子商务在农村的普及进程。因此,从加大政策支持和推进电子商务人才体系建设两方面提出促进宁城县农村电子商务发展的对策建议。
A survey of the status quo of rural e-commerce in Ningcheng County found that e-commerce in urban areas of Ningcheng County is gradually popularizing and e-commerce transactions have been rapidly growing. However, the rural e-commerce platform is in urgent need of development, and there is a clear gap between the purchase and sale of products and the urban areas. In addition, the limited awareness of traditional enterprises on e-commerce also hinders the popularization of e-commerce in rural areas. Therefore, from the policy support and promote the construction of e-commerce talent system put forward to promote the development of rural e-commerce Ningcheng countermeasures and suggestions.