“舌头”、电脑和金钱被喻为现代企业家的三大武器。所谓“舌头”,就是指企业家的口头沟通能力与技巧。社会主义市场经济正呼唤着千百万掌握沟通技巧的企业家。这里提供一些方法,希望能帮助企业家们打开成功之门。 一、要有强烈的沟通需求 一个人不想干的事是干不好的。企业家首先应该培养自己沟通的需求。在企业经营中需要与许多人进行沟通,如同事、客户、消费者、媒介部门、政府机关等等。为了解情况、加深印象、交流感情、促进关 “The tongue,” computers, and money have been hailed as the three weapons of modern entrepreneurs. The so-called “tongue” refers to the verbal communication skills and skills of entrepreneurs. The socialist market economy is calling for millions of entrepreneurs who have mastered communication skills. Here are some ways to help entrepreneurs open the door to success. First, there must be a strong need for communication. A person does not want to do things that are not good. Entrepreneurs should first cultivate their own communication needs. In business operations, it needs to communicate with many people, such as colleagues, customers, consumers, media departments, government agencies, and so on. To understand situations, deepen impressions, exchange feelings, and promote