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1996年9月,博报堂与上海广告有限公司合资成立上海博报堂广告有限公司。从此,在亚洲最大的一块市场,位居日本第二的博报堂开始了中国之行。随着公司业绩历年成长,以上海为中心向南北辐射,在北京和广州设立分公司,北京覆盖华北地区, 上海覆盖华东、华中地区,华南地区则由广州负责。目前,三地总人数已达150人,形成广告规模经营的雏形。上海博报堂从求生存之道到寻求解决之道中发展壮大,继承了博报堂坚韧刻苦的精神——最佳的创意服务我们的品牌。因为上海博报堂相信赢得客户,必先赢得朋友,最后赢得利润。目前的客户有●花王碧柔、诗芬、sofina●EPSON、普利司通轮胎、日立电机●松下电器、柯尼卡美能达●可口可乐酷儿、味之素、格力高、朝日啤酒●NEC 手机●妮飘●上海世博会●罗森便利店●JCB 信用卡●小林制药●富士通空调。
September 1996, Bo News Agency and Shanghai Advertising Co., Ltd. joint venture set up Shanghai Bo newspaper Advertising Co., Ltd.. Since then, the largest market in Asia, ranked second in Japan, Bo newspaper hall started his visit to China. As the company’s performance has grown over the years, it has been radiating north and south with Shanghai as the center, with branches in Beijing and Guangzhou, Beijing covering North China, Shanghai covering East China and Central China, and Guangzhou in southern China. At present, the total number of the three places has reached 150, forming the prototype of the scale of advertising. Shanghai Bo newspaper from seeking survival of the road to seek solutions to the development and growth, inherited the Bo Haotao tough and hard-working spirit - the best creative services our brand. Because Shanghai Bo Daily News believe to win customers, we must first win friends, and finally win the profits. The current customers are ● Hua Wang Bi Rou, Shi Fen, sofina ● EPSON, Bridgestone tires, Hitachi Motor ● Matsushita Electric, Konica Minolta ● Coca-Cola Queer, Ajinomoto, Gree, Asahi beer ● NEC phone ● Nicole ● Shanghai World Expo ● Rosen convenience store ● JCB credit card ● Kobayashi Pharmaceutical ● Fujitsu air-conditioning.