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AFTER EFFECTS(以下简称AE)表达式在影视后期编辑方面有着极其重要的地位,在影视业、影视广告业和视景仿真等方面有着广阔的发展前景,它配合其它影视特效技术在仿真领域能够达到出神入化的境界。但是,由于该项技术介于艺术设计与软件编程之间的交叉领域,所以在国内各行业的应用没有得到深入研究。本文从AE表达式的本质,相关技术应用,表达式的种类及含义介绍入手,探讨影视广告创作领域仿真技术应用,研究AE表达式在影视广告创作过程中仿真应用的价值,推动相关技术在多个行业的深入研究。
AFTER EFFECTS (hereinafter referred to as AE) expression plays an extremely important role in the post-editing of film and television. It has broad prospects for development in the field of film and television industry, film and television advertising industry and scene simulation. It can meet the needs of other film and television special effects in the field of simulation Superb state of mind. However, due to the intervening area between art design and software programming, this technology has not been studied intensively in various industries in China. This article starts with the introduction of the essence of AE expressions, the application of relevant technologies, the types and meanings of expressions, discusses the application of simulation technology in the field of video advertisement creation, studies the value of AE expressions in simulation application in video advertisement creation, An in-depth study of the industry.