论文部分内容阅读
一、中国加入WTO和广电集团化产生的动力与启示中国加入WTO和广电集团化,意味着中国电视体制将要发生重要转变。即由过去以一个电视台作为经营管理单元的单兵作战体制向跨媒体联合作战体制转变;由过去以国内竞争合作为主向国内国际并举的竞争合作态势转变;由过去以宣传为主
First, China’s accession to the WTO and the Group’s motivation and inspiration Radio and television China’s accession to the WTO and group, means that China’s television system will have an important change. From the past to a television station as the management unit of the individual combat system to cross-media joint operations system changes from the past to the domestic competition and cooperation as the main domestic and international competition and cooperation to change the situation from the past to promote the main