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消费是拉动经济增长的原动力。进入1998年以来,如何刺激消费需求以启动经济增长成为人们经常讨论的话题。从政府官员到学者、企业的老总等都在关注的问题是:“如何才能让百姓自愿打开购物的钱包”。确实,如果没有消费者的配合,如果份额最大的国内需求——最终消费不能有效扩张,通过扩大内需保持经济稳定增长的政策目标就无法实现。而消费不足是多年来形成的一个比较复杂的问题。笔者认为,要解决这个问题需要多管齐下,系统解决。(一)转变消费观念,确立现代消费意识
Consumption is the driving force driving economic growth. Since 1998, how to stimulate consumer demand to start economic growth has become a topic that people often discuss. From government officials to academics, CEOs and other companies are all concerned about the issue is: “How to allow people to voluntarily open the shopping wallet ”. Indeed, the policy objective of maintaining a stable economic growth through domestic demand expansion can not be achieved without the cooperation of consumers if the largest share of domestic demand, final consumption, can not be effectively expanded. The lack of consumption is a complicated issue formed over the years. The author believes that to solve this problem requires a multi-pronged approach to system solution. (A) change the concept of consumption, the establishment of modern consumer awareness