以战略管理推进品牌建设金华一建在改制后确定了“创建省内知名、国内一流总承包现代企业集团”的发展目标,2001年制定了三年发展战略规划,2003年推出了第二次创业发展规划。六年来,金华一建围绕品牌战略,着力进行管理创新和制度创新,完善法人治理结构,努力提高公司高层领导的科学决策水平,逐步实现了由传统管理向战略管理的转变。 To promote the brand building with strategic management Jinhua a built after the restructuring of the “founding a well-known in the province, the domestic first-class general contracting modern enterprise group” development goals, in 2001 formulated a three-year development strategy plan, in 2003 launched the second venture development plan. In the past six years, Jinhua has built a brand-new strategy focusing on management innovation and system innovation, perfected its corporate governance structure, endeavored to improve the scientific decision-making level of top leaders and gradually realized the transformation from traditional management to strategic management.