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现在市场上发布的信息太多。那么,怎样才能抓住真实可靠,又可操作的项目呢?一、广泛性原则即收集信息时尽量全面,不仅要收集直接反映市场交易活动的信息,还要收集与市场供求有关的信息二、准确性原则即收集信息力求准确,能真实地反映事物的本来面目,避免误听误信,造成决策失误。可向有关部门、传播媒介咨询;也要向对方索要证明资料、产品说明。三、针对性原则即收集信息有较强的针对性,紧紧围绕经营需要去收集信息,节省收集信息的时间和耗费。四、及时性原则即收集信息力求迅速,有较强的时间观念。因为反映市场变动的信息常常是转瞬即逝,及时抓住信息才能不错过机会,才有希望在竞争中取胜。其次,对收集的信息要进行分析,包括对信息的鉴别、筛选、综合、析义、推导等工作,从各类信息中掌握市场变化的动向。其主要内容是:1.信息鉴别指对收集的信息要去伪存真。一般可将不同渠道获得的同
Too much information is now released on the market. So, how can we seize the real and reliable and operational projects? First, the principle of universality that is as comprehensive as possible when collecting information, not only to collect information directly reflect the market trading activities, but also to collect information on market supply and demand Second, Accuracy principle that is to collect information to accurately and accurately reflect the true colors of things to avoid misunderstanding misleading, resulting in policy mistakes. Can consult the relevant departments, the media; also have to ask for proof of information, product description. Third, the principle of targeted collection of information that is more targeted, closely around the business needs to collect information, save the time and cost of collecting information. Fourth, the principle of timeliness That information is collected quickly, there is a strong concept of time. Because the information reflecting changes in the market is often fleeting, seizing the information in time can not miss out on opportunities and hopefully win the competition. Secondly, the information collected should be analyzed, including information identification, screening, synthesis, analysis, deduction and other work, from all kinds of information to grasp the trend of market changes. The main contents are: 1. Information Discrimination refers to the collection of information to go pseudo-true. Generally available from different channels with the same