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江淮轻卡主要的销售市场在华东、华南和华中等一带,为了更好地拓展市场,江淮提出了“北扩西进”和“一区一策”战略,其中“北扩西进”的北扩重点是沈阳,而“一区一策”指的是针对不同地区实行不同的战略。为此,通过对沈阳市场的了解,本刊记者采访了江淮轻卡辽宁分公司市场总监周福东。周福东主要是负责辽宁省的市场,对市场也有深入的研究。
Jianghuai light truck main sales market in East China, South China and Central China and other areas, in order to better develop the market, JAC proposed “North expansion West into” and “one zone one policy” strategy, in which “North expansion North Korea’s ”expansion into the North“ focused on Shenyang, while ”one region, one policy" refers to the implementation of different strategies for different regions. To this end, through the understanding of the market in Shenyang, correspondents interviewed JAC light truck Liaoning Branch Director Zhou Fudong. Zhou Fudong is mainly responsible for the market in Liaoning Province, the market also has in-depth research.