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每一代苹果产品的问世都会引发全球的热销,无论是它的外观、操作系统还是推广策略,追求的都是“极简策略”。“简约”成为设计的流行趋势和常用的艺术表现形式,文章以苹果产品为例探讨设计中的“简”理念,以期对工业设计具有一定的指导作用。
The advent of each generation of Apple products will trigger the world’s best-selling, whether it is its appearance, operating system or promotion strategy, the pursuit of the “minimalist strategy.” “Simple ” has become a popular design trend and art form. The article discusses the concept of “Jane ” in the design of Apple products, with the purpose of guiding the industrial design.