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纪念五粮液美名问世100周年纪念酒——百年老店,从2001年底以2000万元启动资金包装上市至今已走过了近两年的风雨路程,有泥泞也有险境(韩经纬语),但是成功了。21.8亿元的品牌价值意味着:风险资本的不断涌入、流动资金的良性循环、市场开拓阻力的稍减……也许还有许多我们不能预见的好处,不论怎样:百年老店经过了品牌生命最脆弱的阶段,坚强地活着。曾经的痛苦已转化为今天的生命力! (韩经纬语) 从2000万到20亿,历时不到2年,五粮液集团增值速度最快、最具发展潜力的品牌,百年老店的成功是真实的奇迹还是须臾的泡沫?
Commemorating the 100th anniversary of Wuliangye reputation - 100-year-old, from the end of 2001 to 20000000 yuan to start the capital package has gone through nearly two years of wind and rain journey, there are muddy and dangerous (Han Jingwei language), but Succeeded The brand value of 2.18 billion yuan means: the continuous influx of venture capital, a virtuous circle of liquidity, a slight reduction in market development resistance ... and perhaps there are many we can not foresee the benefits of no matter what: a century-old brand after the brand The most vulnerable stage, strong alive. Once the pain has been transformed into today’s vitality! (Han Jingwei language) from 20 million to 2 billion, which lasted less than two years, Wuliangye Group, the fastest growing value, the most potential for development of the brand, the success of century-old is real Miracle or whisper foam?