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到2010年数字电视终端接收设备市场规模将达到32572万台, 年复合增长率将达到94．3％数字电视是电视产业的发展方向, 未来几年,中国将有1亿多有线模拟电视向数字电视转换,“模拟电视+机顶盒”作为目前数字化的主要转换形式使机顶盒市场蕴藏了巨大商机;随着有线、地面、卫星数字电视及IPTV的开展以及数字电视接收设备标准的公布,数字电视机和数模兼容一体机的市场也将大规模启动。面对庞大无比的数字电视终端市场, 厂商应该如何去拼抢这张市场“大饼”?
By 2010, the market of digital TV terminal receiving equipment will reach 325.72 million sets, with a compound annual growth rate of 94.3%. Digital television is the development direction of the television industry. Over the next few years, China will have more than 100 million analog cable television networks Television conversion, “analog TV + set-top box” as the main form of digital conversion is a great opportunity for the set-top box market; with the launch of cable, terrestrial and satellite digital television and IPTV and digital television receiving equipment standards, digital TV and Digital-compatible one machine market will also be large-scale start. In the face of huge incomparable digital TV terminal market, manufacturers should be how to scraping this market “pie”?