从行业历史总结行业规律并发现行业问题及机会速冻面点在整个速冻食品行业中,已成为水饺、汤圆之后成长最快的强势品类,近年呈现快速成长态势。思念食品汤圆、水饺都在行业中有着极高的市场占有率。唯独在面点品类这一重要成长性品类上,近年成长缓慢,2009年这一品类甚至出现销量倒退。虎跃认为,战略应着眼于未来而非现实市场的竞争,不了解 Summarizing industry rules from industry history and discovering industry issues and opportunities Frozen pasta has become the fastest-growing strong category in dumplings and glutinous rice balls in the entire frozen food industry and has shown rapid growth in recent years. Miss food dumplings, dumplings in the industry have a very high market share. Only in the noodle category this important growth category, the slow growth in recent years, even in 2009 this category sales decline. Tiger Leap believes that the strategy should focus on the future rather than the competition in the real market, do not understand