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一个企业要想增加市场销量,不管其使用何种解术,无非就是第一增加购买人数,第二增加人员单次购买的数量,第三增加购买的频率。从业务角度具体地讲,表现行为就是:第一开发新客户,第二提高单客户的占有率,第三加大产品市场覆盖率。一个初级发展的企业在这三个方面只要任一方面实现突破都会带来销量的剧增。那么对于一个农药的“大企业”而言又如何实现其市场的稳定与倍增呢?下面就此浅谈些个人的见解。在谈这个问题之前首先应对“大企业”这个词做必要的说
An enterprise want to increase market sales, no matter what kind of solution they use, nothing more than the first increase in the number of purchase, the second increase in the number of single purchase, the third increase in the frequency of purchase. Specifically from the business point of view, the performance of behavior is: the first development of new customers, the second increase the share of single customers, the third increase product market coverage. A primary development company in any of these three areas as long as the realization of any breakthrough will bring sales surge. So for a pesticide “big business ” in terms of how to achieve its market stability and multiplication it? Here to talk about some personal opinions. Before talking about this issue, we should first make the necessary explanation for the word “big business.”